I think there is such beauty in visual communication. You can tell a story or send a message without saying anything at all. I often choose certain brands in my own purchases, purely based on packaging. From the typefaces to the colors and visual elements, they all provide a brand identity. Does the product appear luxurious, does it appear fun and inviting? A brand is dependent on these visual aspects to get across the message they want to send. This is where I specialize. As a designer with a dual emphasis in marketing and graphic design, I understand marketing strategy and implement that into my designs. I can create content that is effective in expressing a unique brand identity and helps work towards a marketing goal. I look forward to sharing my perspective in the design field!